Alternative Miss World has been an on going 'beauty' pageant, challenging beauty ideals since 1972. Since 1972, it has changed a lot - it begun as a party-like event where people were free to do anything they wanted; including drugs and having sex wherever they'd like in the venue. However, since then it has kept it's chilled environment and it's excitement with the idea that anybody can take part and anybody can be whatever they'd like. The name "Alternative Miss World" was initially sued due to it's name being 'Miss World' - which referenced to Miss World and Barbie. However, they won the case with help from Tony Blaire. The show consists of a theme; a swimsuit, daytime and evening wear time - which the contestants are not allowed to rehearse prior to the show to keep the show complete raw. When AMW begun, it struggled to get going due to people not taking the concept seriously and they struggled to scrape enough money to start it, but the creator Andrew Logan kept it at his dream and it still stands today.
Andrew Logan
Logan was born in 1945 and studied at Oxford. He is a jewellery designer, a trained practitioner in Yoga (which in the Art Show of Yoga based in London, Logan presented the show.) Andrew Logan's family and friends are all very supportive and always have been, of Alternative Miss World - which as a consequence Logan's family and friends are regulars in the show and in the audience. Logans work has been shown in the Museum of Modern Art in Oxford and this man certainly is a man of many talents.
Logan was said to have highly influenced Derek Jarman, which led Jarman to develop a film based documentary on the social scene surrounding Andrew Logan and his lifestyle - including his studio. The studio that Andrew Logan was once based in, was also once home to Vivienne Westwood. Logan continues to host Alternative Miss World all around the world.
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